Media (Digital) (double award)
Voc Lvl 3
Are you passionate about learning how to create media texts? Are you interested in media products and how they are produced? Would you like the opportunity to create a wide variety of products for real clients? If so, then the Cambridge Technical Diploma in Digital Media (Moving Image and Audio Production) could be for you.
The Cambridge Technical Diploma in Digital Media is aimed at people who enjoy learning in a practical, work-related way. The course has been designed to provide a high quality, industry recognised qualification that acknowledges skills, knowledge and understanding of the sector, together with the settings, job roles, principles and values involved. The aims of the course are to:
Over the two years, you will complete 12 units. Three of these units are external assessments, whilst the other nine are internally assessed through the completion of practical projects. The 12 units are diverse and span a range of moving image and audio production pathways including advertising, short films, music videos, and sound production.
The majority of assessment is through coursework, so will require you to have the ability to meet tight deadlines. From the outset, you are assessed at A level standard, so expectations are high but you will receive excellent support from both teaching and technical support staff.
To begin with, you will complete a group project to help you to develop your planning, creative and editing skills. For this, you will be trained by our technical team on how to use industry standard equipment and editing software programmes.
We will then begin your first assessed project - this will be for a client and you will work in groups to write a script and create an audio visual project according to the brief the client sets. This will involve research, planning, pre-production, production and post-production.
Whilst completing coursework with one teacher, you will be preparing for your January exam with the other - this exam is all about pre-production and planning so you will be using the skills you are developing in coursework to be able to complete an exam about similar processes.
Later in the year, you will prepare for your summer exam - for this, you will develop analytical skills, learn about the way the industry is structured and consider how audiences are targeted by the industry. You will also learn about the legal and ethical elements of the media industry.
Some units will involve working with real clients from the media industry and, as a result, you can expect to be attending workshops with industry professionals.
The Cambridge Technical Diploma in Digital Media is a two year course and is equivalent in size to two A levels.
In year one, you will complete six units:
In year two, you will complete six units:
Each unit will be awarded with a number of credits, leading to a Pass Pass, Pass Merit, Merit Merit, Distinction Merit, Distinction Distinction, Distinction* Distinction, or Distinction* Distinction* overall.
The Diploma in Digital Media can be complemented by other vocational or academic qualifications. Due to the fact this is a vocational course, it contains creative and practical work, so will be suited to those students wishing to further develop this area and combines well with other creative courses. However, it also works well with subjects such as A level film studies, business, sociology, English and IT.
The qualification has been designed to meet the DfEs requirements for qualifications in the Tech Level category of the 16-19 performance tables. As well as enabling you to enter Higher Education, the subject will provide you with analytical and practical skills that are appropriate for a career in the film and media industries. It also suits those wishing to pursue a media related apprenticeship. Students are also encouraged to partake in valuable work experience during their two years of study, in order to gain knowledge and understanding of the media industry environment.
Please see below for careers and labour market information for digital media - use the refresh buttons to find out about different courses and careers, and use the left and right arrows to view more detailed information.
Q: What is the difference between the vocational and A level media and film courses?
A: Both the Cambridge Technical in digital media and the A level media courses provide you with knowledge and understanding of the media industry, its products and audiences, as well as developing practical skills through coursework projects. However, the A level is 70% exam and 30% coursework; the Cambridge Technical is 50% exam, 50% coursework on the single award course and 30% exam, 70% coursework on the double award course. Another difference is the focus; while the A level is about WHY media products contain particular content, the Cambridge Technical in media is about HOW media products are produced and varying factors that influence a product such as institution, audience and genre. You can’t study both the Cambridge Technical and A level media together, as they equate to the same qualification. However, quite a number of students choose A level film studies alongside the Cambridge Technical in media. Similar to A level media, film studies is 70% exam and 30% coursework and provides an in-depth study into the film industry and its products, which compliments the Cambridge Technical in digital media well.
Q: What are the results like?
A: Every year, the results across our courses are well above national averages. Please see below for the results of 2019-20 for both courses:
Q: I want to get into the media industry. Would you recommend the single or double award course?
A: Both courses provide you with knowledge and practical experience to help prepare you for industry. However, if you already know you definitely want to pursue a media career, we would recommend the double award (Diploma) course. This is because you will complete a wider variety of practical projects in different media sectors and thus develop a wide range of production skills that will prepare you for the industry. You will also have an extensive portfolio of work to use for job or university interviews. For those with a keen interest in the media, but who wish to study a greater range of subjects, we would recommend the single award course (Extended Certificate).
Q: Which subject/s should I study alongside the Cambridge Technical in digital media?
A: The courses suit a variety of pathways; it all depends on what you want to progress onto. Popular combinations with this course include film studies, business, English, sociology, IT, graphics and photography.
Q: Do I need to buy my own kit or software in order to complete coursework?
A: Although some students choose to buy their own equipment and software, this isn’t an expectation. The department is equipped with enough resources for all students (cameras, tripods etc.), as well as having four computer spaces with access to the Adobe Suite (Premiere Pro, Photoshop etc). You will, however, need to buy your own SD card and headphones to use for coursework projects. We will advise on what is suitable.
10x speed SD card
SD card reader
Print credit - £5 initially but further top ups will be needed throughout the year
An external hard drive or USB stick